Articles
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How TV Evolution Will Be
Mediacom held a conference to analyze upcoming changes in broadcasting and reception modes in the mo ... 18-02-2012 View more -
Fox’s Adrián Herzkovich —The Pay-TV Business has Changed
“The pay-TV business has changed. Interaction between programmers and operators is becom ... 17-02-2012 View more -
TV Success Measurement is Modified
Research teams have developed complex models which monitor social network conversations to predict s ... 22-02-2012 View more -
Searching for Pay TV New DNA
Latin American pay-TV audiences are changing and stations are now taking action. It is yet to be kno ... 22-02-2012 View more -
Social Tools Favor TV Interactivity
Social networks have succeeded in practically changing every aspect in the TV business. On the one h ... 22-02-2012 View more -
Despite digital media push, TV remains favorite
According to a recent study by J.D. Power and Associates, only 3% of TV viewers are considering to c ... 20-02-2012 View more -
Babies Rule at Home: Child Marketing Evolution
Children are growing up faster and faster. We have heard this for several years in the children mark ... 21-02-2012 View more -
TV, the Quintessential Entertainment Form
Universal Mc Cann Argentina Research Department has released a report which analyzes people’s ... 21-02-2012 View more -
The Pay Television Boom
Free-To-Air TV is losing ground. That old habit of Mexican viewers to always turn on the TV set to w ... 22-02-2012 View more -
Nielsen: Internet TV Viewers Prefer Pay Television
A new report from Nielsen and CTAM indicates that the proliferation of online TV content is compleme ... 22-02-2012 View more -
Pay Television Contents: Everybody’s Favorites
Motorola Mobility carried out a global research which shows, among other things, that pay television ... 22-02-2012 View more -
Who Said that TV Would Be Killed by the Internet?
I don’t know who first predicted the TV end because of the Internet, but whoever said that cou ... 21-02-2012 View more -
TV and the Internet Complement Each Other at Home
They offer information and entertainment and, according to a survey from Brand Connection, they tend ... 21-02-2012 View more
News
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Nat Geo Mundo premieres Profecías
In its new series Profecías, Nat Geo Mundo investigates the ancient Mayan prophecy that ... 22-02-2012 View more -
Original series 2111 premieres on November 19 in Discovery en Español
What will the major cities look like in Latin America in 2111 is the focus of the new original mega ... 22-02-2012 View more -
Utilísima celebrates launch of new original series Aarón Loves NY
In celebration of the debut of his new television series Aarón Loves New York (Sund ... 21-02-2012 View more -
Utilísima premieres Despuntadas in Mexico and the U.S.
Utilísima will premiere in Mexico and the U.S. the show Despuntadas, an original production o ... 22-02-2012 View more -
Angela Recio Sondon, Bilai Joa Silar and Claudia Chagüi appointed heads of content group at Discovery
Discovery Networks Latin America/U.S. Hispanic (DLA/USH) announced the appointment for the heads of ... 21-02-2012 View more -
Greg D'Alba of CNN praises changes implemented by Cynthia Hudson at CNN en Español
"CNN en Español is the hottest network right now. Cynthia has done a terrific job and the sky ... 21-02-2012 View more -
Discovery en Español debuts Human Planet
Discovery en Español debuts ground breaking series Human Planet, narrated by actor and filmm ... 21-02-2012 View more -
Nat Geo Mundo launches July 1 in the U.S. Hispanic market
National Geographic and Fox Networks announced today the July 1 launch of Nat Geo Mundo, a nonfictio ... 21-02-2012 View more -
Felipe De Stefani (Turner): the Change in MuchMusic Has Been Positive in Ratings and Sales
Felipe De Stefani, senior vice president and general manager of trend networks at Turner said that M ... 21-02-2012 View more -
Fernando Gualda (Fox): Chile and Peru will Keep Growing
Chile, with a 12% to 15% yearly growth, and Peru, with a 10% to 12% yearly growth, have become two p ... 21-02-2012 View more -
Schultz (Sony): Our Channels will Receive Local and Regional Support
Searching for a strategic effort to provide with a higher local support for its regional channels, S ... 22-02-2012 View more -
Increased Advertising Investment Is Forecast for 2011
With the recovery of world economy, the volume invested in advertising is increasing on a global lel ... 21-02-2012 View more -
Bilai Joa Silar (Discovery): Social Campaign En Sus Marcas Makes its Latin American Debut in 2011
Discovery Kids has announced the 2011 launching of the “En sus marcas” campaign which co ... 21-02-2012 View more -
CNN Launches iPad, iPhone and iPod Touch Application
CNN has launched its iPad application for breaking news, live video and multimedia contents, althoug ... 21-02-2012 View more -
The TV Remains Europe’s Favorite in the Media Scene
In spite of the strength of the new digital media, television continues to be the first choice in th ... 21-02-2012 View more
Featured
Pan-regional, Average Share Growth,
2011 vs. 2010, All Day.
| PAY TV | OVER THE AIR | |
| Total Individuals | 6,36% ↑ | -2,14% ↓ |
| Individuals 4-11 Total SES | 7,25% ↑ | -3,05% ↓ |
| Individuals 12-17 Total SES | 7,31% ↑ | -1,66% ↓ |
| Individuals 18-49 Total SES | 7,29% ↑ | -2,11% ↓ |
| Housewife Total SES | 6,63% ↑ | -2,08% ↓ |
Source: IBOPE Media. Average Share Growth, Comparison 2011 vs. 2010. Schedule: 06:00 - 30:00.







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