Member channels

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Who Are We

LAMAC (Latin American Multichannel Advertising Council) is a non-profit advocacy group, financed by 56 international pay TV channels and distributed by Latin America's eight leading multi­ channel platforms: A+E Networks Latin America, AMC Networks International Latin America, Discovery Latin America, FOX Media, NBCUniversal International Networks, Sony Pictures Television, Turner Broadcasting System Latin America and Viacom International Media Networks-The Americas.

Channels associated to LAMAC:
A&E, AMC, Animal Planet, AXN, Boomerang, Cartoon Network, Cinecanal, CNN Chile, CNN en Español, CNN International, Comedy Central, Discovery Channel, E! Entertainment, El Gourmet, Europa Europa, Film & Arts, Fox Channel, Fox Life, Fox Sports, Fox Sports 2, Fox Sports 3, FX, FXM, Glitz, H2, History, Home & Health, HTV, ID, ISat, Discovery Kids, Lifetime, Más Chic, MTV, Much Music, Nat Geo Kids, National Geographic, National Geographic Wild, Nickelodeon, Paramount Channel, Space, Canal Sony, Studio Universal, Sundance Channel, SyFy, TBS, TCM, Telemundo Internacional, TLC, TNT, TNT Series, Tooncast, TruTV, Universal TV, VH1 y Warner Channel.    

Mission

To provide national and international advertisers and their agencies with the most up-to-date, comprehensive and actionable business intelligence on the growing world of multi-channel platforms and their premium video content.

LAMAC is committed to:

  • Advocate, educate and inform the benefits of multichannel advertising solutions.
  • Standardize measurement services and narrative that cultivates and advances industry currency.
  • Advance data science in support of our business solutions
  • Promote a positive image through targeted communication strategies.
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